iPhone 5 to help Apple outrival Samsung on Chinese market?
13 Sep, 2012 10:20
The global curiosity has been satisfied as Apple has unveiled its iPhone5 model, which may help the company attain a domineering position on the Chinese market, and be the last iPhone Russian fans won’t be able to buy directly from the company.
Now Apple fans around the world are selling their old models to raise cash to get their hands on the new device which is set to hit the stores in nine countries, including the US, Canada, UK, Japan and Hong Kong in a little over a week and it will be available in 22 more countries the following week. As for the Chinese market, Apple has been facing tough competition from rival Samsung. The company is represented in the market by China Unicom and China Telecom. However, a breakthrough is likely to happen when Apple finally strikes a partnership deal with China Mobile, the country’s largest mobile service provider. An earlier deal with China Mobile to sell iPhones had to be postponed due to incompatible technology. The latest iPhone has been built to support the frequency bands that China Mobile adopts for its home grown 3G networks. That means the new model might help the tech giant rule the market and outpace Samsung in China, Forbes reported on Thursday. Because of the iPhone 5 technological advancements the deal between Apple and China Mobile is set to be inked by early 2013. The development could help Apple double sales of iPhones in China. According to estimates, there are currently about 22 million iPhone users in China.The company plans to have the iPhone 5 in 100 countries with 240 wireless carriers by the end of the year.And though Apple’s fans in Russia will also get the thrill of the launch, they will have to wait much longer until iPhone5 gets into Russian stores, as the gadget manufacturer will not open its business in Russia until 2013.It was reported earlier this week that Apple has registered a company in Russia ahead of plans to launch direct sales in the country. Apple is opening iTunes store by the end of 2012, and could start to wholesale Mac computers and other gadgets as soon as 2013, but it’s still unclear when Apple Stores would open in Russia. Selling products in Russia without the use of middlemen may see prices of the trendy equipment go down."The prices will not fall,” argues the spokeswoman for Re:Store Retail Group, Lyudmila Semushina. “For the majority of Apple products, apart from the iPhone, we have practically the same prices as in Europe, and they will remain. The products for Russia are not bought in via the US, but via Europe.""The only thing that can change for the better for the consumer is that there will be a shorter delay between announcing a new Apple gadget, and its appearance on the Russian market. But it’s not the biggest market. For Apple there are three major markets: US, Europe, China, who buy many times more devices than Russia," Semushina told RIA Novosti news agency.The number of Apple consumers around the worlds is increasing, with investors putting heavy bets on the company’s stock. In fact, after a small dip after Steve Jobs’ death last October, Apple's shares have added 64% in 2012. The New York Times estimated that at a market capitalisation of $500 billion, Apple’s could reach a market cap of $3 trillion by 2020. Currently it is bigger than the 2011 gross domestic product of France or Brazil, according to the newspaper.