“Privacy Basics offers interactive guides to answer the most commonly asked questions about how you can control your information on Facebook,” Erin Egan, Facebook's chief privacy officer wrote.
"Our updates reflect the new products we’ve been working on to improve your Facebook experience. They also more clearly explain how our services work," said Egan.
Key points in the new policy to note include the fact that it will keep hoarding information for advertising purposes – including the types of content you view, your location, and offline activities.
If previously advertisements were based on users specific location, now Facebook can absorb location information based on both your “current city”, status and smartphone GPS utilizing both Bluetooth and WiFi.
“We collect information from or about the computers, phones, or other devices where you install or access our Services,” it says, including “device locations, including specific geographic locations, such as through GPS, Bluetooth, or WiFi signals.”
Additionally, Facebook collects information about activities when you’re not surfing and gets information on other activities, such as Instagram and WhatsApp.
“We also collect content and information that other people provide when they use our services, including information about you, such as when they share a photo of you, send a message to you, or upload, sync or import your contact information,” it states.
People need to opt out of targeted advertising, or the websites of companies they visit that aren’t on Facebook can advertise to them when they are.
Facebook says: “We collect the content and other information you provide when you use our services, including when you sign up for an account, create or share, and message or communicate with others,” adding, “such as the types of content you view or engage with or the frequency and duration of your activities.”