Walk this way: Female traffic lights receive mixed signals in Melbourne (PHOTOS)
The move has sparked criticism in Australia, with some dismissing the equality drive as implying that women can not wear trousers too.
Ten female traffic light figures have been installed in the Melbourne City Centre.
Oooooh now deal with violence against women and workplace discrimination. https://t.co/mTjNXMi4LZ— Asher Wolf (@Asher_Wolf) March 6, 2017
@abcnewsMelb what a waste of money. It's purely a political stunt. If people are so concerned why not just have WALK and DONT WALK? 😳— Kots (@MrSchneebly70) March 7, 2017
“The idea is to install traffic lights with female representation, as well as male representation, to help reduce unconscious bias,” Martine Letts, chief executive of the Committee of Melbourne, the non-profit behind the initiative, explained.
Letts claims that the aim of the initiative is to move towards a “one-to-one” male and female representation across the state of Victoria.
However, the female silhouette has caused some to question whether the well-intentioned move to gender equality is, in fact, a little sexist.
Better equality PR would be if Melbourne left pedestrian light signals the same and said "See, it doesn't matter what women choose to wear!"— Tudor Holton (@LordHootNut) March 6, 2017
Others have taken the lady lights as a sign of political correctness gone mad. Some tweets also asked if there were better ways to spend the money in order to promote equality, including tackling issues like female homelessness.
"Feminism" at its worst 😩Melbourne lobby group pushes for ‘gender-equal’ traffic light icons https://t.co/qyFRIqzBJ5— Cecilia Sagote (@MzEditorInChief) March 7, 2017
Female pedestrian crossing figures.... The world has officially gone mad.— Melanie (@melleegee) March 7, 2017
Instead of changing walking men into women@ traffic lights, why not take the GST off female hygiene products? I'm sure it will cost the same— mayyyvis (@MrsTempu5_Fugit) March 7, 2017
Over 42,000 Australian women are homeless while we spend thousands to include female figures in the Melbourne traffic lights... #ridiculous— Ellie McKenzie (@elliemck3nzie) March 7, 2017
The lights have been funded by the Committee for Melbourne and Camlex Electrical, the ABC reports. It costs an average of AU$8,400 to change six sets of lights.
Commenting on the view that the move is nothing more than a gesture, Letts said the lights were a “practical and meaningful way to demonstrate that in fact 50 per cent of our population is female and should therefore also be represented at traffic lights.”