Ketchup on all the best bits from Spain's mass tomato fight here (VIDEO, PHOTOS)
It all started off as a relatively clean affair.
Then, trucks full of tomatoes arrived into the town and things got messy. Very, very messy.
While many seemed pretty content jumping around, some went a little further and found themselves swimming in tomato juice.
Around 24 tonnes of tomato are flung during the epic food fight, which has been held in the town on the last Wednesday of August since 1945, although the origin is unclear.
Not everyone sees the fun in the event though, with some calling out organizers for wasting such an amount of food.
The event finished up after 90 minutes and, surprisingly, there were no major injuries reported.