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The Nordic Secret

For too long we have glibly relied on the so-called “free-market” to solve our intricate social challenges. We can now safely say it hasn’t worked.

At historical turning points societies have two stark choices: bloody revolution or an informed evolution. Few societies in history have achieved a peaceful transition but there is an exception to that rule…

In Scandinavia their secret was simple – you can’t do the external leadership and subsequent social change if you haven’t done the internal work on yourself.

Host Ross Ashcroft is joined by the co-author of The Nordic Secret and author of The Market Myth Tomas Björkman to reveal the secret as to why Scandinavia is always cited as the exemplar for a progressive modern society.

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