Popular opinion, ‘MadMen’ & the power elites
Published 14 Oct, 2018 06:42 | Updated 4 Nov, 2018 14:26Liza Featherstone, author of Divining Desire: Focus Groups & the Culture of Consultation, shares with journalist Chris Hedges how advertising techniques developed by early Viennese intellectual elites were adapted and coopted by US elites to control politics, consumption, and opinion.
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