Pimp my ride: Mumbai taxis transformed through fabric art interiors
The Taxi Fabric project, which raised £11,000 (US$16,000) through a crowdfunding campaign, is giving designers the chance to showcase their work in this traveling exhibition.
The unique designs cover almost every inch of the cabs’ interiors, transporting passengers to their destinations in a kaleidoscope of color.
"India is too large a story to be able to put down on a page of paper or Adobe Illustrator for that matter. What I do take are nuances and experiences that make up the people of the country. I love the little experiences they have every day, their ambitions and hopes from life. That's what amazes me about India and that is where my inspiration comes from." @parvati_pillai for #taxifabric View the taxi and read more on www.taxifabric.org/parvatipillai Funded through #kickstarter by @bohemiadesign Photograph by @ameyarkadam #taxi #mumbai #india #illustration #designer #seatcovers #interiors #fabric #art #public #fishes #birds #creatures #dream #machine #fantasy
"Obi-Wan taught you well" Our #taxifabric designed by @norblacknorwhite is taken over by the universe. Luke, help! #starwars . Read more and view the Rickshaw on (link in bio) . 📷 @that_sidartguy Funded Through #Kickstarter #mumbai #india #rickshaw #designer #illustration #fashion #interiors #seatcovers #fabric #galaxy #clouds #print #magic #universe #DarthVader
Designers submit their creations to Taxi Fabric, who then give each taxi an “identity label” with the designer’s name and contact details. Each project has its own specific title and concept.
For example, this design by Shaivalini Kumar is entitled “Happy Ever After” and focuses on the blends of architecture in Mumbai.
The designer said Taxi Fabric is “creating a close knit community for us designers where we get to learn about each other and understand what it is that incites each of us to create the work that we do today.”
Visual artist Aditi Dash, 24, captured Mumbai’s nightlife in her creation, “Nocturnal”.
"For design to reach a stage where its not just looked at as a niche industry in India, it needs to accessible to the masses. The Taxi Fabric Project has initiated this in a delightfully unique way. Taxis are a major part of people's daily commute within this city, and this project adds colour to an otherwise mundane experience, while also giving designers a unique canvas to express their thoughts." @aditidash for #taxifabric Photograph by @ameyarkadam Funded through #kickstarter by @bhaktichai #taxi #mumbai #india #interiors #seatcovers #designer #illustration #fluorescent #colours #creatures #lights #fabric #uv #glow #fluorescent #everydaymumbai
“Through my two years in this vivacious city, one characteristic really managed to stand out,” the artist explained.
“It truly is the city that never sleeps, No matter the time, Mumbai is always active.... The design is my take on the different kinds of characters you come across in Mumbai in the night time-and my representation of the energy that I find in its people.”
“The Three Wheel Vibe” is the creation of Sanskar Sawant and is a tribute to India’s rickshaws.
Sawant says the “auto rickshaw has become a story. It educates you, entertains you and freshen ups your mood.”
Taxi Fabric was launched with its crowdfunding campaign almost a year ago by designer Sanket Avlan, who had been based in Karachi before his team moved to India. Although initially focused on Mumbai’s classic black and yellow cabs, the project is also extending to rickshaws, according to a Kickstarter update.
"Since I'm both an illustrator and designer, finding a balance between artistic expression and functionality has been my biggest challenge so far. I think many creative thinkers face this dilemma. Design is functional, but that doesn't mean it should lack symbolism/character. I don't think compromising on either is the only way out. With every project, I'm learning how to effectively produce an amalgamation of the two." @aditidash for #taxifabric Photograph by @mitwavandana Funded through #kickstarter by @bhaktichai #taxi #mumbai #india #interiors #seatcovers #designer #illustration #fluorescent #colours #creatures #lights #fabric #uv #glow #fluorescent
The initiative received extra exposure recently when one of their cabs was placed center-stage in Coldplay’s new music video, Hymn for the weekend. The track also features Beyoncé and Sonam Kapoor.